Growing your Freelancing Business like a Pro
Freelancing is a great way to make money. To succeed as a freelancer, you need to know how to find more work and sustain them. The internet is the perfect place for this! In this article, we will be discussing ways that you can use the internet to find new clients or even land bigger projects with your current ones. So, let’s get started!
Find your tribe online
LinkedIn is one of the best places to start finding potential leads. You can find groups by location or industry and join discussions with other freelancers. Similar to LinkedIn groups, you can vibe with people in the same fields in the hundreds of communities on social media and share your experience as a freelancer. This is also a great place for marketing yourself! Flex what you know about your niche and create mini stan communities for yourself.
W it on UniGigs
Here you can find a pool of clients to choose from and at the same time, you will find that there are multiple other freelancers like you. Be the CEO of bagging gigs on UniGigs and other similar platforms by creating an engaging and unique portfolio that is complete with all details to hype you. Basically, you sign up and create a profile where you describe your business skills and a little bit about yourself. You can also add links to relevant writing samples. This way, when a client searches for freelance work, they are provided with profiles and links to your latest work.
One of the biggest advantages of gig platforms is that you do not need to constantly market yourself. All you need to ensure is that your profile is hits different. Do it by making it engaging, communicating clearly what you do, and is updated with all the relevant links/samples of your work.
Build your hype fam online
Create a place for yourself within your community. the best way to do so is to offer valuable content that shows that you are an expert in your niche. This will help you build credibility and demonstrate expertise in your niche through blogging, volunteering, writing articles for publications, speaking at conferences or seminars- whatever you feel passionate about! Content that is high in value is a great way to get potential clients to notice you.
Make sure that you have samples to provide to show how your skills can help your clients. If you are a beginner, create mock samples for dummy companies to show clients. And as you start getting clients, make sure to ask for their testimonials and feature them on social media platforms, your website, and even on gig platforms.
One of the best ways to make new connections offline is to attend meetups and social events in your area. Start by just getting out there to know people in your area. You can also join professional groups in your area, or find events that cater to the local talent.
Freelancing is a very competitive industry there is a high probability that other people are also seeking freelance projects. It is crucial to be more proactive in order to be noticed and to get more gigs. Being proactive means that you should do what it takes to stand out from the crowd. Some of these platforms allow you to customize your profiles with your skills and target audience. You can be creative in order to stand out.